Molydeux Asks: What's In The Cube?

Internet prankster Peter Molydeux has created a spoof trailer for the upcoming 22 Cans experiment, Curiosity.

The Molydeux parody machine began life as a Twitter account that asked "profound" questions on the nature of gaming, as well as proposing outlandish ideas for game development. Earlier this year, indie developers got together to bring some of those outlandish ideas to life as real games at a series of events titled MolyJam.

The creator of the account was even acknowledged by the real Peter Molyneux during his presentation at this year's Rezzed PC and Indie gaming event in Brighton, England.

"Smart guy," he said at the time, when asked by an audience member for his thoughts on Molydeux.

"I tell you one thing: he's far funnier, far more daring and far more engaging than I will ever be. He just comes up with an endless supply of amazing and incredible ideas."

"And he's another reason why I left Microsoft. I have to tell you, he is. He was out there, and I was watching and laughing at his tweets probably harder than anyone. This guy, he can do all this stuff, he can be that free, he can explore these ideas like throwing babies into pits. You couldn't do that with the corporate PR machine at Microsoft."

The real Peter Molyneux's next major project is titled Curiosity and tasks players with chipping away at an ominous black cube. The person who makes the final chip will be the only one to see what lies at the very heart of the cube, something Molyneux has described as life-changing.