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Hands-On Acquires Guitar Hero License
Written by Justin Davis on Monday, April 2, 2007
Hands-On Mobile announced today that it has acquired the license to create and publish mobile games based on Activision's smash-hit Guitar Hero rhythm game. This is just the latest example of Hands-On's close relationship with the console publisher, which has also generated mobile versions of Call of Duty, X-Men, and Fantastic Four.
"The lifestyle of music is strongly immersed into our everyday culture, and having Guitar Hero on mobile platforms will now allow our dedicated fans the opportunity to passionately feel the music, anytime and anywhere,"Dusty Welch, head of publishing at RedOctane said in a statement. "Hands-On Mobile has extensive experience and success in bringing established franchises to mobile devices, and we greatly look forward to extending the Guitar Hero brand to mobile users."
No gameplay details have yet been revealed, but it is safe to assume that the Guitar Hero formula will have to be significantly reworked to work on mobile devices - a large portion of the hit game's charm came from its large, guitar-shaped controller.
Rhythm games have been successful on mobile, however. Modojo speculates that the value of this license will come from its name recognition and the hard-rocking connotation it brings with it, which will help the Hands-On title differentiate itself from the other mobile rhythm titles available, which include Square-Enix Mobile's licensed Destiny's Child game.
